Evaluating gender-based mobile shopping application using eye-tracking technology

by Baharum, A., Rahim, E. A., Hanapi, R., Noor, N. A. M., Yusop, N. M. M.
Published 2019

Users' emotional evaluation towards kansei-based higher learning institution website using geneva emotion wheel

by Turumugon, P., Baharum, A., Nazlan, N. H., Noh, N. A. M., Noor, N. A. M., Rahim, E. A.
Published 2019