Showing 201 - 220 results of 3,638 for search 'INTERACTIVE ADVERTISING', query time: 0.37s Refine Results
  1. 201
    by Li, Tilung, 李迪龍
    Published 2012
    ... and interactions of mobile advertising, perceived usefulness, perceived ease of use and the advertising attitude...
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  2. 202
    by Chun Ping Lai, 賴春萍
    Published 2012
    ..., to examine what effects and interactions of advertising types, product category and consumer lifestyle have...
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  3. 203
    by Yu-Hsuan Chen, 陳鈺瑄
    Published 2014
    ... affective humorous advertising. There is an interaction effect between the humorous advertising and product...
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  4. 204
    by Yang, Shu-Ting, 楊舒婷
    Published 2011
    ... advertisement is affected by the interaction between advertisement types and website types. In this research...
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  5. 205
    by Lamiaa Kasem, Elham Ibrahim, Eman Mohamed
    Published 2018-04-01
    ... strata of society, and also the possibility of interacting with advertisement, that works to achieve...
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    Article
  6. 206
    by Zong-Bao, Li, 李宗保
    Published 2011
    ... a very high privacy, personalization, interactivity and immediacy, mobile advertising has the goal...
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  7. 207
    by Kuo, Kaiting, 郭凱婷
    Published 2012
    ... critical role, and a lot of advertisers would invest a huge amount of budge to produce commercial music...
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  8. 208
    by Shiao Wen Fu, 傅筱雯
    Published 2008
    ... of advertising appeals and product attributes. The interaction effect between type of advertising appeals...
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  9. 209
  10. 210
    by BRUNA SANTANA AUCAR
    Published 2016
    ... on advertising agencies in Brazil in order to broadly examine the main movements in the field of advertising...
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  11. 211
    by Tsai-Chen Yang, 楊彩甄
    Published 2018
    ... curiosity, and tested whether advertisement types interacted with advertisement content to affect curiosity...
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  12. 212
    by Chien-Wei Lin, 林建瑋
    Published 2004
    ..., but the effect is different with the different types of product. Cellular phone advertising’s interactive effect...
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  13. 213
    by Ya-fang Tsao, 曹雅芳
    Published 2005
    ... of need for cognition have interactive influences to advertising effects. ...
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  14. 214
  15. 215
    by CHENG,CHIH-YUAN, 鄭志遠
    Published 2019
    ... of electronic commerce. The more intense competitive environment allows electronic commerce online advertising...
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  16. 216
    by Lin Hsiu-Feng, 林秀鳳
    Published 2005
    ...) to be the “Moderator Variable”, finding out the interaction impact upon advertisement effect. It is being a reference...
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  17. 217
    by Hsieh, Hsien-Yi, 謝獻毅
    Published 100
    ... with humorous advertising in advertising effectiveness under the interaction. Research issues are: 1...
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  18. 218
  19. 219
    by Yu-Chen Huang, 黃宥蓁
    Published 2010
    ..., there were interactions between advertisement appeal and domain knowledge in time spent on the text message...
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  20. 220
    by Yu-Chen Huang, 黃宥蓁
    Published 2010
    ..., there were interactions between advertisement appeal and domain knowledge in time spent on the text message...
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