Using marketing management to ensure competitiveness of agricultural enterprises
Purpose. The objective of the study is to substantiate the feasibility of marketing management implementation in agricultural enterprises to ensure their competitiveness. Methodology / approach. To achieve the research objective, the dialectical method of scientific inquiry, as well as general scie...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Institute of Eastern European Research and Consulting
2021-09-01
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| Series: | Agricultural and Resource Economics |
| Subjects: | |
| Online Access: | https://are-journal.com/are/article/view/459 |