Mitigating the Isomorphic Conflicts Faced by EMNEs in Southern Europe: The Case of Chinese Subsidiaries in Spain
Emerging market multinational enterprises (EMNEs) are rapidly increasing their foreign direct investment around the world and, in particular, in the countries of Southern Europe. Although, international business scholars have been quick to put the spotlight on this new phenomenon, the cultural adapt...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Universitat de Barcelona
2016-07-01
|
Series: | Journal of Evolutionary Studies in Business |
Subjects: | |
Online Access: | http://revistes.ub.edu/index.php/JESB/article/view/15662 |