Examining the impact of mobile telecom service characteristics on consumer satisfaction in urban Uganda

This paper aims to examine the impact of mobile telecom service characteristics on consumer satisfaction in urban Uganda, using a Servqual model. The association between customer satisfaction level and service quality characteristics has been tested with a regression analysis. In this study, assuran...

Full description

Bibliographic Details
Main Authors: Fawz Manyaga, Umit Hacioglu
Format: Article
Language:English
Published: Ümit Hacıoğlu 2021-09-01
Series:International Journal of Research In Business and Social Science
Subjects:
Online Access:https://www.ssbfnet.com/ojs/index.php/ijrbs/article/view/1382