The influence of hospitality practices on the formation of a territorial brand
The aim of this paper is to study the impact of hospitality practices on the formation of a territorial brand. Research methodology. The author draws on the information from homeland and foreign scholarly literature to develop the concept of hospitality industry in tourism branch of the trade. Resul...
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Format: | Article |
Language: | English |
Published: |
Kharkiv State Academy of Culture
2019-09-01
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Series: | Культура України |
Subjects: | |
Online Access: | http://ku-khsac.in.ua/article/view/184286 |