Content Analysis of sales management and sports consumer behavior researches in Islamic Republic of Iran
The purpose of this study is to analyze the content of sales management research and sport consumer behavior in Iranian sport management publications. The research is mixed and based on content analysis. The statistical sample is the total number and includes articles of scientific journals of Iran...
Main Authors: | , |
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Format: | Article |
Language: | fas |
Published: |
University of Kurdistan
2019-08-01
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Series: | مطالعات رفتار مصرف کننده. |
Subjects: | |
Online Access: | http://cbs.uok.ac.ir/article_61072_6d43861e09310989e06134ad5b73d6b3.pdf |