Crowdsourcing to design a marketing package to promote a WHO digital mental health intervention among Chinese young adults

Background: Digital mental health is an emerging field that can leverage technology and mobile apps to deliver mental health treatment to populations in areas with limited mental health services. Despite widespread availability of these apps, uptake remains low. Enhanced marketing is necessary to in...

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Bibliographic Details
Main Authors: Rui Ling, Hao Fong Sit, Suvasini Balaji, Agnes I.F. Lam, Carl A. Latkin, Joseph D. Tucker, Brian J. Hall
Format: Article
Language:English
Published: Elsevier 2021-09-01
Series:Internet Interventions
Subjects:
WHO
Online Access:http://www.sciencedirect.com/science/article/pii/S2214782921000373