A development of sustainable and successful business model for Thai local products: The mixed crispy rice noodle, Phra Na Khon Sri Ayutthaya Province
The aims of this research are: 1) the community business of the mixed crispy rice noodle, 2) the opinions and satisfaction of Thai and foreign consumers on the mixed crispy rice noodle and 3) enhancing the performance of enterprises. This is a Participatory Action Research (PAR) using qualitative an...
Main Authors: | Palaprom Kusuma, Nawattanaprasert Kritchakhris |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2018-01-01
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Series: | MATEC Web of Conferences |
Online Access: | https://doi.org/10.1051/matecconf/201820403004 |
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