Studying the Intermediating Role of Organizational Pride in the Effect of Employer Branding on Sale Performance

In the very competitive environments of distributor corporations hiring the sellers who are simultaneously competent and loyal is critical for improving sale performance. Among various determinant of sale performance, this research has investigated the intermediating role of organizational pride in...

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Bibliographic Details
Main Author: Nasser Asgari
Format: Article
Language:fas
Published: University of Tehran 2018-06-01
Series:‫مدیریت بازرگانی
Subjects:
Online Access:https://jibm.ut.ac.ir/article_66312_fa5e19948b04a5d31d0a697379a3577b.pdf