Associativity and value chains: A case study of a collective brand of mezcal in Guanajuato, México
Purpose: The purpose of this research is to analyze the associativity in the value chain of a collective brand of mezcal in San Felipe, Guanajuato, México. Design/methodology: The methodology was based on a case study with a mixed approach. The 2019 Economic Censuses are analyzed, and semi-structur...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Universidad de Concepción
2021-07-01
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Series: | RAN |
Subjects: | |
Online Access: | https://revistas.udec.cl/index.php/ran/article/view/3074 |