The elements of strategic and marketing planning applied in the case of Avital company

Presently, the environment that is characterized by rapid changesinallsocialspheres,thechallengesofrapidadaptation and survival in the market, the ability of thinking and acting in front of ‘’time’’is one of the key factors of success. Every day we have witnessed a large decline of the number of co...

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Bibliographic Details
Main Author: Sanja Milikic
Format: Article
Language:English
Published: University of Debrecen 2009-09-01
Series:Apstract: Applied Studies in Agribusiness and Commerce
Subjects:
Online Access:https://ojs.lib.unideb.hu/apstract/article/view/7526