Integrating e-servqual and kano model to improve adorable projects website service quality

This study aims to determine the classification of attribute needs of purchasing services through the Adorable Projects website by using the integration of e-Servqual and Kano Models. The selection of these objectives is based on the low level of website usage as an online purchasing tool owned by A...

Full description

Bibliographic Details
Main Authors: Rahma Fauziyah, Yati Rohayati, Boby Hera Sagita
Format: Article
Language:Indonesian
Published: Universitas Serang Raya 2019-12-01
Series:Jurnal Sistem dan Manajemen Industri
Subjects:
Online Access:http://e-jurnal.lppmunsera.org/index.php/JSMI/article/view/1505