Visitor perceptions on Zimbabwe as a tourist destination and implications for policy directions.

The tourism industry in Zimbabwe has experienced fluctuating trends in its growth since the dawn of the new millennium. The Ministry of Tourism and Hospitality Industry undertook a visitor exit survey in 2015/2016 period. One of the objectives of the survey was to assess the visitor perceptions of Z...

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Bibliographic Details
Main Authors: Shepherd Nyaruwata, Runyowa Douglas
Format: Article
Language:English
Published: AfricaJournals 2017-02-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Online Access:http://www.ajhtl.com/uploads/7/1/6/3/7163688/article_26_vol_6__2__2017.pdf