Five strategic foresight tools to enhance business model innovation teaching

We discuss our lessons from 8 years of teaching business model innovation to executives in our part-time MBA program. We inspect how the usage of 5 strategic foresight tools has supported students to innovate business models and discuss the advantages and disadvantages of using student-owned live c...

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Bibliographic Details
Main Authors: Matthew J. Spaniol, Christina M. Bidmon, Anna Holm, René Rohrbeck
Format: Article
Language:English
Published: Aalborg University Press 2019-10-01
Series:Journal of Business Models
Online Access:https://somaesthetics.aau.dk/index.php/JOBM/article/view/2637