B Corps’ Social Media Communications during the COVID-19 Pandemic: Through the Lens of the Triple Bottom Line

B Corps’ Social Media Communications during the COVID-19 Pandemic: Through the Lens of the Triple Bottom Line

The COVID-19 pandemic and rising demand for transparency has heightened the importance of sustainability communications on social media to generate deeper stakeholder engagement. Although B Corporations (B Corps), businesses committed to the triple bottom line (TBL), could serve as a catalyst for su...

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Bibliographic Details
Main Authors: Manveer Mann, Sang-Eun Byun, Whitney Ginder
Format: Article
Language:English
Published: MDPI AG 2021-08-01
Series:Sustainability
Subjects:
triple bottom line
B Corporations
COVID-19
social media
communication
Online Access:https://www.mdpi.com/2071-1050/13/17/9634

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https://www.mdpi.com/2071-1050/13/17/9634

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