Exclusivity or Competitor Retail? Impacts of Channel Structures on Multinational Supply Chains considering Green Manufacturing
The development of green supply chains by multinational manufacturers (MNMs) in emerging markets promotes a better corporate reputation and competitive advantage. Selecting viable marketing channels will help reduce risks in overseas markets while positively impacting the green level and the stakeho...
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Hindawi Limited
2021-01-01
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| Series: | Mathematical Problems in Engineering |
| Online Access: | http://dx.doi.org/10.1155/2021/8862590 |