Halal Brand Is an Effective Solution for the Development of Medical Tourism: A Case Study of Hospital Hotel
Background and Objectives: Halal branding covers a wide range of economic activities including pharmaceuticals, cosmetics, health, textiles, clothing, leather, financial services, banking and tourism. Among the various forms of tourism, medical tourism has grown rapidly due to its competitive advant...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Qom University of Medical Sciences
2018-02-01
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Series: | Health, Spirituality and Medical Ethics |
Subjects: | |
Online Access: | http://jhsme.muq.ac.ir/browse.php?a_code=A-10-174-1&slc_lang=en&sid=1 |