<i>Online Review:</i> Indikator Penilaian Kredibilitas Online dalam <i>Platform E-commerce</i>

<i>Online Review:</i> Indikator Penilaian Kredibilitas Online dalam <i>Platform E-commerce</i>

Online credibility, either for a company or a merchant, is an important thing that have to be considered in the era of e-commerce development. Online review and online rating are part of indicators that used to represent merchant or seller’s online credibility in e-commerce platform. The existence o...

Full description

Bibliographic Details
Main Authors: Lidya Agustina, Alifia Oktrina Fayardi, Irwansyah Irwansyah
Format: Article
Language:English
Published: Universitas Atma Jaya Yogyakarta 2018-11-01
Series:Jurnal Ilmu Komunikasi
Subjects:
e-commerce, electronic word of mouth (e-wom), online credibility, online review
Online Access:http://ojs.uajy.ac.id/index.php/jik/article/view/1320
id doaj-89431606712541f9ab9e0836c29ef026
record_format Article
spelling doaj-89431606712541f9ab9e0836c29ef0262020-11-25T01:25:39ZengUniversitas Atma Jaya YogyakartaJurnal Ilmu Komunikasi1829-65642548-86432018-11-0115214115410.24002/jik.v15i2.13201227<i>Online Review:</i> Indikator Penilaian Kredibilitas Online dalam <i>Platform E-commerce</i>Lidya Agustina0Alifia Oktrina Fayardi1Irwansyah Irwansyah2Universitas IndonesiaUniversitas IndonesiaUniversitas IndonesiaOnline credibility, either for a company or a merchant, is an important thing that have to be considered in the era of e-commerce development. Online review and online rating are part of indicators that used to represent merchant or seller’s online credibility in e-commerce platform. The existence of online review and online rating in e-commerce platform may affect the prominence and interpretation aspects which is associated with online credibility. This is a conceptual paper which aims to describe the concept of online review and its relation with online credibility.http://ojs.uajy.ac.id/index.php/jik/article/view/1320e-commerce, electronic word of mouth (e-wom), online credibility, online review
collection DOAJ
language English
format Article
sources DOAJ
author Lidya Agustina
Alifia Oktrina Fayardi
Irwansyah Irwansyah
spellingShingle Lidya Agustina
Alifia Oktrina Fayardi
Irwansyah Irwansyah
<i>Online Review:</i> Indikator Penilaian Kredibilitas Online dalam <i>Platform E-commerce</i>
Jurnal Ilmu Komunikasi
e-commerce, electronic word of mouth (e-wom), online credibility, online review
author_facet Lidya Agustina
Alifia Oktrina Fayardi
Irwansyah Irwansyah
author_sort Lidya Agustina
title <i>Online Review:</i> Indikator Penilaian Kredibilitas Online dalam <i>Platform E-commerce</i>
title_short <i>Online Review:</i> Indikator Penilaian Kredibilitas Online dalam <i>Platform E-commerce</i>
title_full <i>Online Review:</i> Indikator Penilaian Kredibilitas Online dalam <i>Platform E-commerce</i>
title_fullStr <i>Online Review:</i> Indikator Penilaian Kredibilitas Online dalam <i>Platform E-commerce</i>
title_full_unstemmed <i>Online Review:</i> Indikator Penilaian Kredibilitas Online dalam <i>Platform E-commerce</i>
title_sort <i>online review:</i> indikator penilaian kredibilitas online dalam <i>platform e-commerce</i>
publisher Universitas Atma Jaya Yogyakarta
series Jurnal Ilmu Komunikasi
issn 1829-6564
2548-8643
publishDate 2018-11-01
description Online credibility, either for a company or a merchant, is an important thing that have to be considered in the era of e-commerce development. Online review and online rating are part of indicators that used to represent merchant or seller’s online credibility in e-commerce platform. The existence of online review and online rating in e-commerce platform may affect the prominence and interpretation aspects which is associated with online credibility. This is a conceptual paper which aims to describe the concept of online review and its relation with online credibility.
topic e-commerce, electronic word of mouth (e-wom), online credibility, online review
url http://ojs.uajy.ac.id/index.php/jik/article/view/1320
work_keys_str_mv AT lidyaagustina ionlinereviewiindikatorpenilaiankredibilitasonlinedalamiplatformecommercei
AT alifiaoktrinafayardi ionlinereviewiindikatorpenilaiankredibilitasonlinedalamiplatformecommercei
AT irwansyahirwansyah ionlinereviewiindikatorpenilaiankredibilitasonlinedalamiplatformecommercei
_version_ 1725112654538735616

Similar Items