Consumers’ Behavior Concerning Sustainable Packaging: An Exploratory Study on Romanian Consumers

The paper analyzes the Romanian consumer’s behavior concerning sustainable packaging through quantitative research among 268 consumers. The aim of the study is to determine the perception of the Romanian consumer regarding the role of eco-packaging in the formation of sustainable behavior. The resea...

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Bibliographic Details
Main Authors: Gheorghe Orzan, Anca Francisca Cruceru, Cristina Teodora Bălăceanu, Raluca-Giorgiana Chivu
Format: Article
Published: MDPI AG 2018-05-01
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