Trends in Strategic Consulting in the Face of Globalization

The competitive context in which companies operate has changed with increasing globalization which continues to have an impact. The market-driven companies, with a superior ability to understand the markets and attract and retain its high-value customers, must take account of the stepping up of comp...

Full description

Bibliographic Details
Main Author: Giorgio Rossi Cairo
Format: Article
Language:English
Published: Niccolò Cusano University-Rome 2007-06-01
Series:Symphonya
Subjects:
Online Access:https://symphonya.unicusano.it/article/view/9228