Motivation management of tourist services consumer

The motives, that guide travelers when choosing a tourist product, have been considered. The motives have been divided into three types, depending on the degree of interdependence of primary and secondary motives of tourists. The trends, that have a significant impact on the formation of consumer an...

Full description

Bibliographic Details
Main Author: M. A. Zhukova
Format: Article
Language:Russian
Published: Publishing House of the State University of Management 2019-04-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/1291