Traditional and Current Aspects Regarding Fairs and Exhibitions Organized by Constanta Chamber of Commerce

Sometimes, in marketing theory and practice it is used the generic phrase "manifestations orexhibition events", which actually refers to fairs, exhibitions, economic and/or businessconventions, currently appreciated as being the most effective marketing tools. We are witnessing the enhacem...

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Bibliographic Details
Main Authors: Ion Danut Juganaru, Mariana Juganaru
Format: Article
Language:English
Published: Ovidius University Press 2016-01-01
Series:Ovidius University Annals: Economic Sciences Series
Subjects:
Online Access:http://stec.univ-ovidius.ro/html/anale/ENG/2016/2016-I-full/Section-IV/13.Juganaru_IonDanut.pdf