Are all customers really the same? Comparing service quality and satisfaction between residential and business telecommunications customers

Orientation: The study focused on the moderating role of the type of customer on the relationship between service quality and customer satisfaction. Research purpose: The study sought to examine differences in the relationship between service quality and customer satisfaction because of the type of...

Full description

Bibliographic Details
Main Authors: Charles Makanyeza, Darlington Mumiriki
Format: Article
Language:English
Published: AOSIS 2016-06-01
Series:Acta Commercii
Subjects:
Online Access:https://actacommercii.co.za/index.php/acta/article/view/348