Inside the modern rituals: a social history of advertising
We have already shown how consumerism has established itself as a set of modern rituals (Vincenzo, 2014). With the beginning of the twentieth century, the consumer goods were at the center of the symbolic representations that have filled the anomic void of society, the emptiness of symbols and ritua...
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| Format: | Article |
| Language: | Italian |
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Edizioni Museo Pasqualino
2020-10-01
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| Series: | Mantichora |
| Online Access: | https://cab.unime.it/journals/index.php/IJPS/article/view/2735 |