Enhancing Apparel Store Patronage through Retailers’ Attributes and Sustainability. A Generational Approach

While research on retailers’ attributes that influence store patronage is relatively plentiful, the influence on store patronage of consumers’ perceptions towards retailers’ sustainable behaviour is a new topic. The authors examine the influence of retailers’...

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Bibliographic Details
Main Authors: Dan-Cristian Dabija, Raluca Băbuț
Format: Article
Language:English
Published: MDPI AG 2019-08-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/11/17/4532