Enhancing Apparel Store Patronage through Retailers’ Attributes and Sustainability. A Generational Approach
While research on retailers’ attributes that influence store patronage is relatively plentiful, the influence on store patronage of consumers’ perceptions towards retailers’ sustainable behaviour is a new topic. The authors examine the influence of retailers’...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2019-08-01
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Series: | Sustainability |
Subjects: | |
Online Access: | https://www.mdpi.com/2071-1050/11/17/4532 |