Project Management and its utilization in Logistic and Marketing

The submitted paper investigates possibilities of applying work methods of project management in marketing and in corporate logistics. All three disciplines can be considered fundamental methodological tools and managerial techniques. Their proper and well-considered incorporation and application bo...

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Bibliographic Details
Main Author: Rudolf Štork
Format: Article
Language:English
Published: Mendel University Press 2004-01-01
Series:Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
Subjects:
Online Access:https://acta.mendelu.cz/52/2/0065/