The Effect of Marketing Mix on Positive Word of Mouth Communication: Evidence from Accounting Offices in Turkey
Main Authors: | , |
---|---|
Format: | Article |
Language: | English |
Published: |
LLC "CPC "Business Perspectives"
2008-01-01
|
Series: | Innovative Marketing |
Online Access: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/1968/im_en_2007_04_Cengiz.pdf |