Examining historical changes in food packaging towards a healthier focus in New Zealand: the case of Heinz Wattie's, 1970-2010

The purpose of this study is to explore the developments made to food packaging during from 1970 to 2010as a result of an increasing trend towards wellness and nutritional wellbeing. These developments are further investigated through exploring changes in verbal and design content of packaging. It i...

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Bibliographic Details
Main Author: Low, Joanne (Author)
Other Authors: Lloyd, Stephen (Contributor)
Format: Others
Published: Auckland University of Technology, 2011-12-04T23:02:17Z.
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