Relationship management using Q methodology and the organization-public relationship scales with nonprofit theatres around Indiana
This research focused on gaining a greater understanding of Indiana nonprofit theatre professionals regarding relationship-building practices with their patrons. In addition, this researcher questioned whether Bruning and Ledingham's organization-public relationship theory was applicable to the...
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| Format: | Others |
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2011
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| Online Access: | http://cardinalscholar.bsu.edu/handle/handle/188414 http://liblink.bsu.edu/uhtbin/catkey/1390649 |