The Value of Luxury Brand Names in the Fashion Industry
Brand names in the Fashion industry are often times perceived as overpriced and unreasonable. Nevertheless, the success of well-known luxury brands in the industry has been growing domestically and internationally at a breakneck pace. Forbes publishes an annual list on the top 100 most valuable bran...
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Format: | Others |
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Scholarship @ Claremont
2015
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Online Access: | http://scholarship.claremont.edu/cmc_theses/991 http://scholarship.claremont.edu/cgi/viewcontent.cgi?article=2097&context=cmc_theses |