Identifying Predictor Characteristics of Cohort Influenced Donor Behavior in Non-Profit Organizations

<p> Donor behavior in the non-profit organizational environment is a complex matrix of social influences that include social expectations from social media sites, direct cohort and peer influence, and perceptions of organizational performance, transparency and fundraising expenditures. A wides...

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Bibliographic Details
Main Author: Kelly, George, III
Language:EN
Published: Northcentral University 2017
Subjects:
Online Access:http://pqdtopen.proquest.com/#viewpdf?dispub=10640926