A Study on New Type of Retailing Operation Affecting Manufacturers'' Channel Strategies and Performance - Home Appliance Industry
碩士 === 國立高雄第一科技大學 === 行銷與流通管理系 === 89 === After 1980, the new types of the retailing operations accompanied with the economic liberalization and internalization spring up like mushrooms in Taiwan. Those were shock to the retailing channel structures of home appliance industry, including the hypermar...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2001
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| Online Access: | http://ndltd.ncl.edu.tw/handle/73717883090297509289 |