Building Consumer Loyalty in the Cyber Space --Fashion & Apparel Industry--
碩士 === 國立臺灣大學 === 商學研究所 === 89 === Have you been to a mall lately where the parking lot is packed and you literally have to spend a vacation day in line to pay for a shirt? Have you been annoyed by the salesperson peering over your shoulder making unwanted recommendations? Buying apparels online is...
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| Format: | Others |
| Language: | en_US |
| Published: |
2001
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| Online Access: | http://ndltd.ncl.edu.tw/handle/90639419433408323071 |