An Investigation of the Relationship between Service Recovery, Service Value, Customer Satisfaction, and Relationship Marketing
碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 89 === Due to the variety of customers'' need and the variation of services, service failure is considered as a matter of the inevitable issue. If dealing with service failure properly, not only can the enterprise recover the customers'' sat...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2001
|
Online Access: | http://ndltd.ncl.edu.tw/handle/67711494627415978442 |