A Framework for A Proactive Chat-Room Marketing Environment
碩士 === 義守大學 === 資訊工程學系 === 90 === It is very popular for Internet Interactive Marketing, but it almost leaded by users. The enterprise should accord the individual customer’s characteristic and behavior to offer the personal advertisement. Now, internet tools: E-mail, NetNews, ICQ, Chat room, etc. I...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2002
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| Online Access: | http://ndltd.ncl.edu.tw/handle/77311263520369941269 |