Transaction Cost, Institutional Environment and Experience Influences on Entry Mode Choice and Performance
碩士 === 元智大學 === 管理研究所 === 91 === In this study, we examine foreign market entry mode choice and firm performance for a sample of Taiwanese firms. By applying Logistic Regression Analysis and Multiple Regression Analysis, 52 firms are empirically analyzed. Findings of this research indicat...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/61913357589813551254 |