The Effect of User-Perceived Web Quality and Habit on the Intended Use of Business-to-Consumer Web Sites
碩士 === 國立中正大學 === 資訊管理學系 === 92 === A business-to-consumer (B2C) Web site not only provides information about products and services but also acts as platform of online transactions. Whether the excellence of Web qualities, such as aesthetics of Web appearance, completeness of Web content, sufficienc...
Main Authors: | HONG-NAN LIN, 林鴻南 |
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Other Authors: | CheChen Liao |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/52645459922138383229 |
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