The Relationships Between Customer Satisfaction and Loyalty In Cable News Channels: A Case Study Of Communication Students

碩士 === 銘傳大學 === 傳播管理研究所 === 92 === Since the deregulation of cable television, audiences have many alternatives in addition to wireless Television. From then on, Taiwan’s television market in general has become more competitive. Nowadays, we know that satisfied customers bring about successful busin...

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Bibliographic Details
Main Authors: Yi-Yi Lan, 藍一依
Other Authors: Yu-Nu Lu
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/54490515335982112114