顧客關係管理於國際專業展覽行銷策略之研究

碩士 === 國立政治大學 === 經營管理碩士學程 === 92 === Participating in the international trade shows is one of the important methods of the international marketing. Export is the main trade in Taiwan. In the trade shows, the exhibitors not only invite their foreign customers but also want to look for the trade op...

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Bibliographic Details
Main Authors: Hu, W.H., 胡文華
Other Authors: Liou, Wen Chin
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/06841659375576043638