A Study on Web Corporate Identity System and Web Brand Image
碩士 === 國立屏東科技大學 === 企業管理系碩士班 === 92 === This study aims to examine the relation between web corporate identity system (WCIS) and web brand image, including the identities relation and matching in CIS, the consequence of individual attributes, the important factors of web brand image, and the correla...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/96252971381483804187 |