STUDY ON THE INTEGRATED MARKETING COMMUNICSTIONS IN LEISURE AGRICULTURE
博士 === 國立臺灣大學 === 農業推廣學研究所 === 92 === The purpose of the study is to understand the current situation of the integrated marketing communications in leisure agriculture. In accordance with the research motivation and objectives, questionnaire was designed and sent to the members of the Taiwan Leisure...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/00977901090356744507 |