| Summary: | 碩士 === 東海大學 === 工業工程與經營資訊學系 === 92 === As we are facing the ever rapid competitive circumstance, “Product Customization” has become a trend. Machine tool is a kind of producing property which very much depends upon customization. Many scholars had proposed a postponement concept to solve problems concerning product diversity and customization. In addition, postponement and customization will affect product decision and vice verse. Besides,there should be interactive relationship between postponement and customization. Thus, to use the postponement strategy nimbly is a key for corporate to survive and to promote competition.
This study tries to start from the postponement concept point of view and analyzes the types of customized peripheral products of Taiwan’s machine tool industry. First, this article compiled two analytic dimensions of “the level of postponement application” and “the level of product customization” based on the related literature of postponement strategy and product customization to develop four types of product customization, namely“Catalogue”, “Vendor”, “Optimist”and “Project”. This thesis also probes into various types of the internal basic conditions and the external applying environment to develop corresponding strategies, namely “Module Matching”, “Module Switching”, “Process Synchronization” and “Concurrent Engineering”. Second, this thesis takes the case study approach to deeply analyze Taiwan’s machine tool products verifiably.
This study shows that different product characteristics and model property will affect the type of product customization. There are basic conditions and applying environment implied behind four types of product customization. The way we handle this is affected by the strategic application of emergency order, the adjustment of product resources, product upgrading and the change of the life circle of products. To do the dynamic adjustments hence become obviously necessary. The facts that this study clarified will not only fulfill the insufficiency of current studies and provide reference value for Taiwan’s machine tool industry as well.
|
|---|
