A Study on the General Merchandise Store and Chain Convenience Store Consumers Response for Green Marketing
碩士 === 大葉大學 === 事業經營研究所 === 93 === Green Marketing is a trend of the world. There are many ways of marketing to promote environmental protection and green products for governments and enterprises. This study analyzes response for green marketing and degree of implement for green consumer behavior in...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43056333793521840009 |