External Environment, Resource, and Management Mechanism in Alliance Formation - A case study of an Alliance in Cultural Creative Industry

碩士 === 靜宜大學 === 企業管理研究所 === 93 === The additive value brought by cultural creative industry has drawn great attention in advanced countries such as Japan, and countries in Europe and America. Because of its importance, Taiwan has recently begun to pay attention to the cultural creative industry, and...

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Bibliographic Details
Main Authors: Yung-Jie Yan, 顏永杰
Other Authors: Jing-Wen Wang
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/3dpqz8