An Empirical Study of Money Attitudes, Credit Card use, and Compulsive Buying among Taiwan Students.

碩士 === 國立中正大學 === 行銷管理研究所 === 94 === Through the change of economic environment and the influence of globalization, the consumption patterns of Taiwan society has become more and more materialism. Changing attitudes toward money are an important catalyst behind the spread of the consumer culture. I...

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Bibliographic Details
Main Authors: Chiu Yi, 張簡秋怡
Other Authors: none
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/01891839539877382244