Strategies and Performance Analysis of Emerging Stars in Global Textile and Apparel Industry— Zara, Tommy and Esprit as Examples

碩士 === 輔仁大學 === 織品服裝學系 === 94 === After Taiwan joined the World Trade Organization, the accompanying reduction in tariffs and the removal of various protective measures greatly altered the way domestic textile and apparel firms operate. Even with the introduction of high-tech ingredients such as nan...

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Bibliographic Details
Main Authors: Wang, Hui-Hua, 王惠華
Other Authors: David. M. Chen, PH.D.
Format: Others
Published: 2006
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