The Relationship between e-Procurement Adoption and e-Marketplace Participation: Moderating Effect of Trust

• Main Authors: Yin-Chen Liang, 梁潁蓁
• Other Authors: Hsin-Hsin Chang
• Format: Others
• Language: en_US
• Published: 2006
• Online Access: http://ndltd.ncl.edu.tw/handle/31883365429681027199

碩士 === 國立成功大學 === 企業管理學系碩博士班 === 94 === Information technology (IT) has made a tremendous impact on the business world and it accelerates the use of electronic procurement (e-procurement) and electronic marketplace (e-marketplace) across industries. This study investigates motivations for firms that have adopted e-procurement adoption to participate in e-marketplaces. In addition, the firm performance after participation is measured to investigate the benefits of e-marketplace participation on a firm’s performance outcome. Besides, trust is adopted in this study as a moderator of the relation between e-procurement adoption and e-marketplace participation to test whether it will influence the relation or not. A two-stage analysis of qualitative approach and quantitative approach is adopted in this study. Case studies of three firms are used to revise the research model. Following case studies is questionnaire development. Data analysis is used to test the hypotheses of this study. According to the results of case studies, firms that have adopted e-procurement are more likely to participate in e-marketplaces and their firm performance has been improved, too. The findings of data analysis also show that firms that have adopted e-procurement are more likely to participate in e-marketplaces. As for the firm performance after participating in e-marketplaces, efficiency has been increased, sales performance has been improved, customer satisfaction has been promoted, and relationship development has been strengthened. Furthermore, trust is proved to have moderating effect on the relation between e-procurement and e-marketplace participation in this study, which means that trust will affect the willingness of firms that have adopted e-procurement when considering participating in e-marketplaces.