A Study of the Influential Factors of Consumer Purchasing Decisions of Health Food – An Application of Means-End Chain

碩士 === 國立東華大學 === 企業管理學系 === 94 === none

Bibliographic Details
Main Authors: Chun-Ming Chen, 陳俊名
Other Authors: Dauw-Song Zhu
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/11468555451010946703