New Entrance Creates the Competition Advantage in Luxury-goods Industry
碩士 === 國立中山大學 === 企業管理學系研究所 === 94 === Despite of global economic depression, the luxury-goods industry has been thriving in the recent years. Luxury brands build brand images such as fashion, classy, and elegance. In this mature market, especially under the domination of 4 major luxury products gro...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/31229064737430724524 |